WHY DO INTERVIEWERS ASK, “WHY DO YOU WANT TO WORK HERE?” 9 out of 10 times, a hiring manager is bound to ask the candidate this very question. That just explains why you’re interested in tech – after that, you would then go on to state all the usual reasons about why you want to do PE. Most people start as the marketing assistant and then progress to the marketing coordinator and become a marketing … Relate your answer to both your career and the company you are interviewing for. A question that does not seem even to warrant an answer. Not only could you be making a difference to an organisation’s image, reputation, and sales, you’ll also be able to actually see the results. Exactly how you should respond to the question of “Why do you want to work here?” depends on the job and the organization — and, of course, you and how you want to express yourself. In the search for a position, every job seeker will be faced with a question that may be seemingly obvious. And with marketing roles teaching you everything from commercial awareness and critical thinking, through to interpersonal skills and creativity, you’ll be developing an invaluable set of transferable skills for any role you decide to pursue. I genuinely worry that potential employers will respond to any answer I give with: ‘Sorry, you did not use these particular adjectives to describe your dream/ambition/passion, therefore we doubt your sincerity. In fact, there are a number of ways to start a career in this field – whether it’s by gaining work experience through an internship or placement, taking a course, or even working freelance. Change ). According to a report by Burning Glass Technologies , four out of 10 jobs listed in marketing now call for digital marketing skills. But it does little to demonstrate a sincere … These reasons may change over time, or they may become more concentrated and precise as I learn more about marketing and, indeed, get a better sense of what my future role will be. What They’re Getting At By Asking Why Do You Want To Work For Us Unlike some of the other questions interviewers might ask, total honesty could work pretty well for this question. And you can bet that they will ask about it. Why Do You Want to Work for Us—Bank (Sample Answer) I’d like to learn more about DCM. Working in marketing is a way of being on both sides of that conversation. And with a wide range of roles to choose from, there’s sure to be something to suit your skillset. Because, let’s face it, there’s nothing wrong with a bit of ambition…, Ready to get started? Through a combination of commercial awareness and insights into different personality types, you’ll gain the ability to be tactful in your approach – something which is extremely useful in every career, not to mention all areas of life. Buy James Reed's latest book », School leaver CV & cover letter templates. Why do you want to work in marketing? Change ), You are commenting using your Facebook account. When you think about your next marketing job interview, do you become anxious and break out in a nervous sweat? Here are 10 essential marketing interview questions to get you started on your path […] Therefore, it seems like as good a time as any to give my ‘Why I want to work in marketing’ answer, now that I have made it clear that I may come off as being pretentious and insincere: Marketing is one of the few industries where when someone comes up with an innovative business strategy or idea and the end result is something creative. Whether you want to work for a digital marketing agency, for your favourite brand, or even for a charity – you’ll always be able to work on something you’re passionate about. I am not entirely sure what the correct answer to this question is. There is always the risk that when you have to sound genuine it will sound forced. Change ), You are commenting using your Twitter account. Everyone has a “why”—a driving force behind their career, how they got to where they are, and why they go to work every day. With marketing professionals in high demand, salary expectations are lucrative. Sales gets the best out of an In this article I will explain how you should answer this interview question, and I will also show you 8 sample answers . Why IT? 1. Don’t worry! Think about it. OK, so the letters might be deceiving, but in reality – this industry is all about the people. Answers for Why Do You Want to Work Here? Not a fan of complacency? For anyone considering marketing as a career choice, there is a simple, clear, one-word motivator: success. How to answer "Why do you want to work here?” during a job interview. But why would you want a career in digital marketing to begin with? In this blog I take this interest further, by exploring and challenging and evaluating the advertising world from the perspective of someone beginning their career. Acing a job interview isn’t something that can happen without any preparation. '—plus examples from 3 people who got the job Published Tue, Oct 27 2020 11:03 AM EDT Updated Tue, … In fact, harder than you thought. If you’re interested in digital marketing and relieved you don’t need a college degree, but you’re not sure about the job outlook, rest assured the jobs are out there. May Kotler be with you. Other possible routes include starting out in a sales role and working your way into marketing or pursuing an entry level job as a Marketing Assistant. It loves new things and ideas. Marketing Directors could stand to earn an average of £80,000. And with a number of career paths to choose from – whether you want to move into management, analytics, product design, or anything else – there’s nowhere to go but up. If you’re looking for a career where you can put your creativity, communication skills, and analytical abilities to good use, marketing could be the perfect industry for you. You must search for jobs to find the ones you are qualified for, tailor your resume to match the job description, and then complete the application before waiting for the call saying you’ve been selected for an interview. As stated above, you’ll get this question in an interview no matter in which domain you want to work. Therefore, it seems like as good a time as any to give my ‘Why I want to work in marketing’ answer, now that I have made it clear that I may come off as being pretentious and insincere: Those are only a couple of reasons, which may not be perfect answers to the formidable and unavoidable question. So if you’re interested in gaining a better understanding of what makes certain people tick, along with what drives audience engagement, a career in marketing could be for you. Here are six reasons why marketing could be your dream career. View all available marketing jobs now. The way to rightly answer is shown as well. However, none of these interrogations weighs as muc… And it is easy to see why. How people behave and think and act and interact and so on is always going to be interesting. I'm going to show you some of them here in the hopes that you can learn how to answer this question well. After all, this can’t be some cookie cutter answer — it needs to apply specifically to the company you’re interviewing with. You got the interview. So long as you “show” your work through the job search process, you’ll be able to bid higher and higher the more experience you get. When you engage on the client-side, you are expected to work with a company’s marketing department, non-profit organizations, and even the public sector department. Including what to say, what not to say, and examples of the best answers. Marketing is a vital part of almost every organisation. Example So not only could you be involved with new and exciting marketing techniques, you could also use what you learn to move up within the industry. They might sound a bit redundant to you at this point, but you will soon find out they are not and that knowing how to give the answer bank expects. Whilst a degree might be essential for some marketing roles, it’s not always a necessity. So let us get you some digital marketing interview tips. Example answers to "Why do you want to work at Amazon?" You can answer this question in following ways - 1. Not only will you spend your day-to-day figuring out how to interact with your audience, you’ll also spend a lot of time collaborating internally – in order to come up with well-thought out creative ideas for campaigns. Thanks for playing.’. No matter where your strengths lie (and how you want to send a message), there’ll be something to suit you. The marketing industry is made up of a wide range of career paths, from PR, content, and social media roles, to events organisation, analytics, or account management. ( Log Out /  ( Log Out /  Marketing deals with people – real people not just business people. Have you ever spoken to marketing people? With some basic interview preparation, we can get you prepared to impress your interviewer with your confidence and knowledge! This makes marketing the perfect career for anyone looking to utilise and develop their communication skills, work collaboratively and learn new skills. Let me know how you like the article in the comments section. So you’ve applied for a job. And now the interviewer’s asking why you want to work for the company. Why teaching? If you need to brush up on your marketing know-how, take one of our free training courses! The top courses to help you get hired December 2020, 10 good things that are happening in the world right now, 101 Interview Questions You'll never fear again, Find out what future employers are looking for and land your dream job, Five reasons to start a career in Cyber Security, Seven of the best Black Friday deals on courses 2020, New Write a killer CV Find out what future employers are looking for and land your dream job. This means that your expertise will be in demand across a vast range of fields. I am a recent LSE-grad turned New Business Executive at the IPA, with an interest in all things marketing-related. Before I was simply infatuated with the creativity of adverts. Marketing – especially advertising and digital marketing – is at the forefront of cool. Your question got me thinking for the first time why I got involved in the food service industry. Marketing is a vital part of almost every organisation. The first and foremost thing you have to remember while answering this question is that you do not want to blurt out a generic answer. Marketers have the opportunity to drive a high level of success with what they do. Some examples include: 1. And if you move on to the highest level? Knowing how to formulate a meaningful response to suit most any interview situation begins with understanding what employers probably don’t want to hear. Good Answer: I am passionate about the work we do here, and I feel that my experience will be very valuable in leading the team towards greater success. Marketing is one of the most creative industries there is, calling for a constant array of new ideas and innovative ways of doing things. Marketers are the people who make us Just do it, entice us to get the London look and Turn it to 30 . I have used the word ‘genuine’ too many times already, and from now on anything I say definitely will not seem genuine. “Why do you want to work here” is a tough question. However, it’s hard to deny that there’s plenty to like about a career that rewards creativity, continually offers new challenges, and has plenty of room for new arrivals. The key point is that you should tie your response to something you’ve done in the past , as opposed to a simple “interest” you have. Marketing is one of the few industries where when someone comes up with an innovative business strategy or idea and the end result is something creative. This is the most common question asked by interviewer in an sales interview. You know what they say, there’s no ‘I’ in marketi…oh wait. According to the Creative Group , content writers early in their career will likely start at a salary of at least $45, 000 and a new SEO specialist will probably be earning about $50,000 to start. If you chose to move up within the industry, they could rise to even more. This question may make or break your interviewer’s decision to hire you depending on how your “why” fits into their company culture and the role itself. Marketers also have access to a range of media, using a combination of everything from SEO and email marketing to mobile apps, blogs, and press releases. You’ve come to the right place. The catch is if you try too hard to sound genuine you will not stand any chance of actually sounding genuine. The interview question ‘why would you like to work in customer service’ is among many other motivation interview questions asked in job interview. “Honestly, I just need a job and this one looked interesting.” This is a candid response, to be sure. So get set and start your preparation with the answers compiled here. If you have any further query or want to get your “Why Marketing?” answer reviewed, feel free to buzz me. We’ve already covered a few of the best jobs in the marketing industry, but here are nine great reasons you should work in marketing: With technology constantly advancing, so are the opportunities to market more effectively. Lessons from the IDM Marketing Summer School 2012, What I Wish I Had Realised When I was an Intern, Quote of the Week: ‘It is true, of course,…, Olympics, Advertising and Gender Differences, A Brief Introduction to Foucault and Nudge Marketing. If you’ve got a way with words, images, people and strategy, and are plugged into what’s ‘now’, you could have what it takes to enjoy a successful and stimulating career in marketing. Highlight how your strengths and interests are a fit with the key competencies required for a successful marketing career. Good Luck! Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. But it’s not just the job titles that are varied. ( Log Out /  Keeping up-to-date with industry developments through webinars or conferences is also a good way to demonstrate your skills. Marketing is one of the most popular career destinations for newly qualified graduates. Now it is the process behind this creative content which fascinates me. However, if you are serious about your application, if you really want to work for a certain company, you should know WHY. “Why do you want to work in sales?” The biggest mistake you can make when answering this question is to simply say, “Because I like it,” or worse, “Because the money is good.” This doesn't really tell the interviewer anything they couldn't have obviously guessed—and it certainly doesn't help to set you apart from other candidates. Give Real-World Examples of Your Leadership To convince the hiring manager that you’re a good fit for the job, you need to prove you can handle it and have the right personality traits to lead a group. Using tools like Google Analytics, you’ll gather a wide range of audience insights – and understanding and interpreting this data could not only tell you what you’re doing wrong, but also what you’re doing right. Simply saying that you need a job, that the company looks great or that the pay is amazing isn’t However, I’m ( Log Out /  So you’ll get to apply your creativity in a variety of areas, from initial campaign ideas all the way through the small details – like choosing copy or imagery. What the Interviewer Really Wants to Know For interviewers, your responses to these questions will be a test of your research abilities— preparation is essential for success in sales . Having worked on debt crisis management at a government agency before, I’d like to see how debt financing works from the corporate perspective, while sharing my knowledge of the central side of things. The best way to answer 'Why do you want to work here? Here’s how…. This means that your expertise will be in demand across a vast range of fields. Includes sample and example answers. Not only do those working in this field have the potential to earn an average of £39,000, salaries are also on the up from last year. Not only will you be responsible for coming up with fresh and effective approaches, you’ll also need to think outside the box in order to beat the competition. Why It Works: You’ve gone above and beyond in researching this company.You’ve gone above and beyond in researching this company. Funny thing, I really can’t remember what caused me to open my first establishment (a combination deli bistro). ‘Why Do You Want to Work Here?’ Template Answers Use the below examples to help you pull together your own answer. Marketing is all about ascertaining the best way to engage with people. Nevertheless, the reasons allude to an overarching feeling I get about why I want to work in marketing; A feeling that drives me, gets me excited and makes me perpetually want to learn more about the industry. Although it may seem sarcastic by the hiring manager to be asking an obvious question, we assure you, it’s sincere. Why Do You Want to Work in Digital Marketing? Ready to see advertising in a whole new light? Moreover, the industry is becoming more human in the sense that brands are trying to engage with people, understand them better and stimulate conversations with them. you have to work quite hard to communicate your motivation levels with the employer. By clicking Submit you agree to the terms and conditions applicable to our service and acknowledge that your personal data will be used in accordance with our privacy policy and you will receive emails and communications about jobs and career related topics. A very commonly asked question in HR interviews these days is – ‘Why do you want this job?’ – It seems like another random question, but a good answer to this one can actually win you your dream job. As you might have imagined and just like with any other line of work, this batch of questions is the first that comes up during an interview. Can you please tell us what you The answer to that question is naturally going to vary from person to person. 5 Reasons Why You Should Work for a Digital Marketing Agency Written by Lucy Bunn - 30 Sep 2015 We’ve been doing a lot of pondering recently as to why talented digital folk want to join agency life, and why it works for them. You just cannot say, “I’m qualified, and I’m smart.” This is pretty much what every other candidate will say. Whether you want to work for a digital marketing agency, for your favourite brand, or even for a During interviews, you can expect several questions about why you work in sales, from why you like it to what motivates you, and more. People are unpredictable, inconsistent and remarkable. It is important for me to surround myself with people like that and to be to be in a fun and creative environment working with intelligent people. Sales drives the company and I want to be on the driving seat. They are a bizarre mixture of laid-back and proactive. The thing about passions and ambitions is that they are often based on feelings and emotions. We were looking for X, Y and Z. Code a Cake is now in 1st place in the People’s @. The cool and the new are often at the intersection of art, technology, culture and music. Remember to structure your answer in two parts, and bear the above points in mind. Here's a few answer… Plus mistakes you need to avoid! Marketing delivers exceptional results for business – and also for those who work in it. Why construction? Change ), You are commenting using your Google account. Anyone who has read poetry knows that putting feelings and emotions into words can easily make you sound pretentious. 2. How to answer the "why do you want to work here" interview question. I have been asked this question before and I expect to be asked it again many times in the future. As stated above, you are interviewing for the IPA, with an interest in all marketing-related. 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